Upland Ranch is an outdoor child care facility. It teaches the kiddos how to care for animals and more. The brand voice was designed to be wacky and kid friendly, with a touch of the wild west.
Bree Serif Regular
RGB 239, 62, 58
Shirt for staff and children are color coded. Yellow is for the staff. Yellow enhances happiness and joy in people, especially children. The children wear red. Red makes it easier to spot child from afar and ensures the kid's safety. T-shirt for kids is optional to wear with the exception of field trip days.